12-Month Lobbying Summary - In-house Organization

Direct Sellers Association of Canada/Association de ventes directes / Peter Maddox, President

Registration Summary

Active - Last Updated: 2024-04-05

Who is lobbying?

Direct Sellers Association of Canada/Association de ventes directes (Address, activities & membership)

Peter Maddox, President

Received government funding or funding expected in current financial year

What is being lobbied?

Subject Matter Details

Details Regarding the Identified Subject Matter
Subject matters	Details	Categories
Industry	Competition Act - as it relates to the regulation of multi-level marketing plans	Regulation
Economic Development, Industry	Discussions with Women & Gender Equity regarding programs relating to women's economic security	Policies or Program
Employment and Training, Industry	Employment Insurance as it relates to programs for self-employed individuals or persons transitioning to self-employment	Policies or Program
Taxation and Finance	Expansion of section 178.1-178.5 of the Excise Tax Act as it relates to direct selling companies and their representatives who operate on a sales agent basis	Legislative Proposal, Bill or Resolution
Health, Industry	Food and Drugs Act - Natural Health Products Regulations as they relate to product approvals	Regulation
Privacy and Access to Information	Regulations developed under Canada's Anti-Spam Legislation (CASL) formerly known as Bill C-28 (An Act to promote the efficiency and adaptability of the Canadian economy by regulating certain activities that discourage reliance on electronic means of carrying out commercial activities, and to amend the Canadian Radio-television and Telecommunications Commission Act, the Competition Act, the Personal Information Protection and Electronic Documents Act and the Telecommunications Act (Fighting Internet and Wireless Spam Act)) with respect to electronic messages sent by direct sellers.	Regulation

Subject matter details in previous versions

Details Regarding the Identified Subject Matter
Subject matters	Details	Categories
Subject matters were not required to be associated with subject matter details when this content was submitted	Competition Act - as it relates to the regulation of multi-level marketing plans	Regulation
Subject matters were not required to be associated with subject matter details when this content was submitted	Discussions with Women & Gender Equity regarding programs relating to women's economic security	Policies or Program
Subject matters were not required to be associated with subject matter details when this content was submitted	Employment Insurance as it relates to programs for self-employed individuals or persons transitioning to self-employment	Policies or Program
Subject matters were not required to be associated with subject matter details when this content was submitted	Expansion of section 178.1-178.5 of the Excise Tax Act as it relates to direct selling companies and their representatives who operate on a sales agent basis	Legislative Proposal, Bill or Resolution
Subject matters were not required to be associated with subject matter details when this content was submitted	Food and Drugs Act - Natural Health Products Regulations as they relate to product approvals	Regulation
Subject matters were not required to be associated with subject matter details when this content was submitted	Regulations developed under Canada's Anti-Spam Legislation (CASL) formerly known as Bill C-28 (An Act to promote the efficiency and adaptability of the Canadian economy by regulating certain activities that discourage reliance on electronic means of carrying out commercial activities, and to amend the Canadian Radio-television and Telecommunications Commission Act, the Competition Act, the Personal Information Protection and Electronic Documents Act and the Telecommunications Act (Fighting Internet and Wireless Spam Act)) with respect to electronic messages sent by direct sellers.	Regulation

Subject matters in previous versions

Consumer Issues
Education
Employment and Training
Health
Industry
International Trade
Labour
Taxation and Finance
Telecommunications

Who is being lobbied?

Government Institutions

Competition Bureau Canada (COBU)
Employment and Social Development Canada (ESDC)
Finance Canada (FIN)
Global Affairs Canada (GAC)
Health Canada (HC)
House of Commons
Innovation, Science and Economic Development Canada (ISED)
Prime Minister's Office (PMO)
Rural Economic Development (Minister’s Office)
Senate of Canada
Women and Gender Equality (WAGE)

Communication techniques

Communication techniques that have been used or are expected to be used in the course of the undertaking:

Oral communication
Written communication
Grass-roots communication

Who are the lobbyists?

Peter Maddox, President | No public offices held

Registration number: 935971-221581
View all registrations versions

Monthly Communication Reports

What oral and arranged communications have taken place?

What oral and arranged communications have taken place?
Date	DPOH, Position Title \| Government Institution	Subject Matters
2023-10-26	Majid Jowhari, Member of Parliament House of Commons	Health
2023-10-13	Celia Lourenco, Associate Assistant Deputy Minister Health Canada (HC) Natalie Page, Director General \| Natural and Non-Prescription Health Products Directorate, Health Canada (HC)	Health
2023-09-21	Robert Kitchen, Member of Parliament House of Commons	Health
2023-05-31	Samar Khan, Policy Advisor Women and Gender Equality (WAGE)	Health, Employment and Training, Labour, Education
2023-05-30	Brad Vis, Member of Parliament House of Commons	Health, Industry, Consumer Issues
2023-05-08	Victor Kandasamy, Policy Advisor (Quebec) Health Canada (HC)	Health, Industry
2023-05-08	Tony Van Bynen, Member of Parliament House of Commons	Health, Employment and Training, Consumer Issues, Labour
2023-05-04	Stephanie Kusie, Member of Parliament House of Commons	Health, Employment and Training, Telecommunications, Labour
2023-05-04	Felipe Alfaro, Policy Advisor Employment and Social Development Canada (ESDC) Alexander Craney, Exempt Staff Employment and Social Development Canada (ESDC)	Employment and Training, Labour
2023-05-04	Francesco Sorbara, Member of Parliment House of Commons	Health, Employment and Training, Consumer Issues
2023-05-04	Larry Maguire, Member of Parliament House of Commons	Health, Employment and Training, Telecommunications, Labour
2023-05-04	Chris Lewis, Member of Parliament House of Commons	Health, Employment and Training, Labour

View all monthly communication reports

Direct Sellers Association of Canada / Association de ventes directes - Address, activities & membership

Address:

180 Attwell Drive
Suite 250
Etobicoke, ON M9W 6A9
Canada

Telephone number: 416-679-8555

Fax number: 416-679-1568

Contact information in previous versions
- 180 Attwell Drive
  Suite 250
  Etobicoke, ON M9W 6A9
  Canada
  
  Telephone number: 416-679-8555
- 180 Attwell Drive
  Suite 250
  Etobicoke, ON M9W 6A9
  Canada
  
  Telephone number: 416-679-5555 Ext. 224
  
  Fax number: 416-679-1568

Description of the organization's activities:
Since 1954, the DSA has been Canada's trade association for direct selling companies and their affiliated independent sales contractors (ISCs), who market and distribute products and services directly to the consumer. Membership in the DSA is not automatic. It includes an extensive review of a company's marketing materials, its marketing plan, and its product, as well as an agreement to be bound by the DSA's Codes of Ethics and Business Practices. The DSA supports the industry through seminars, networking functions and the DSA National Conference and its website www.dsa.ca. The DSA has earned the respect of governments at the federal, provincial and municipal levels, and works to maintain this respect on behalf of its members, their affiliated sales persons and the consumer.

Descriptions of the organization's activity in previous versions:
- Since 1954, the DSA has been Canada's trade association for direct selling companies and their affiliated independent sales contractors (ISCs) who market and distribute products and services directly to the consumer. Membership in the DSA is not automatic. It includes an extensive review of a company's marketing materials, its marketing plan, and its product, as well as an agreement to be bound by the DSA's Code of Ethics and Business Practices. The DSA supports the industry through seminars, networking functions and the DSA National Conference and its website www.dsa.ca. The DSA has earned the respect on behalf of governments at the federal, provincial and municipal levels and works to maintain this respect on behalf of its members, their affiliated sales persons and the consumer.

Organization's membership or classes of membership:
The DSA currently has approximately 40 member companies, including such well-know names as Amway, Avon, Mary Kay, Steeped Tea and Vector Marketing/Cutco. Direct selling in Canada has close to 1.4 million associated independent sales consultants, with retail sales of more than $4.2 billion.

Organization's memberships or classes of memberships in previous versions:
- The DSA currently has approximately 40 member companies, including such well-know names as Amway, Avon, Mary Kay, PartyLite, Steeped Tea and Vector Marketing/Cutco. Direct selling in Canada hasclose to 1.2 million associated independent sales consultants, with retail sales of more than $3.5 billion.
- The DSA currently has 41 member companies, including such well-know names as Amway, Avon, Mary Kay, PartyLite, Steeped Tea and Vector Marketing/Cutco. DSA member companies have over 900,000 associated ISCs with retail sales of more than 1.3 billion.
- The DSA currently has 38 member companies, including such well-know names as Amway, Avon, Mary Kay, PartyLite, Steeped Tea and Vector Marketing/Cutco. DSA member companies have over 900,000 assoicated ISCs with retail sales of more than 1.3 billion.
- The DSA currently has over 40 member companies, including such well-know names as Avon, GNLD International, Mary Kay, Nu Skin, PartyLite, Quixtar, Shaklee, Tahitian Noni and Tupperware. DSA member companies have close to 900,000 assoicated ISCs with retail sales of more than 1.3 billion.

Date Modified:: 2024-04-04

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