Registration - Consultant

HomeEquity Bank / Ashton Arsenault, Consultant

Registration Information

Client name: HomeEquity Bank
Lobbyist name: Ashton Arsenault, Consultant
Initial registration start date: 2023-03-10
Registration status: Active
Registration Number: 947668-374179

Associated Communications

Total Number of Communication Reports: 5

Monthly communication reports in the last 6 months: 0

Version 1 of 2 (2023-03-10 to 2024-08-16)

Lobbying Information

Subject Matters

Budget
Consumer Issues
Financial Institutions
Taxation and Finance

Subject Matter Details

Policies or Program

Homequity Bank will be sharing their perspectives on increasing retirement security and aging in place. HomeEquity Bank is a Schedule 1 Canadian Chartered Bank which was founded in 1986. They were the first Canadian bank to offer reverse mortages to Canadian homeowners aged 55 and over.

Communication Techniques

Written communication
Oral communication

The lobbyist has arranged or expects to arrange one or more meetings on behalf of the client between a public office holder and any other person in the course of this undertaking.

Government Institutions

Employment and Social Development Canada (ESDC)
Finance Canada (FIN)
House of Commons
Office of the Superintendent of Financial Institutions Canada (OSFI)
Senate of Canada

Client Details

Government funding

No government funding was received during the last completed financial year.

Client Contact Information

Address:
1881 Yonge St Suite 300
Toronto, ON M4S 3C4
Canada

Telephone number: 416-925-4757

Client representative

Vivianne Gauchi, Senior Vice President, Customer Experience and Chief Marketing Officer

Parent Company Information

HomeEquity Bank is not a subsidiary of any other parent companies.

Coalition Members Information

HomeEquity Bank is not a coalition.

Individual, organization or corporation with a Direct Interest Beneficiary Information

The activities of HomeEquity Bank are not controlled or directed by another individual, organization or corporation with a direct interest in the outcome of this undertaking.

Subsidiary Beneficiary Information

HomeEquity Bank does not have any subsidiaries that could have a direct interest in the outcome of the undertaking

Lobbyist Details

Ashton Arsenault | Designated public offices held

Business address:
1201-222 Queen Street
Ottawa, ON K1P 5V9
Canada

Telephone number: 613-232-3192

Consultant Firm and Address

Firm: Crestview Strategy

Address:
1100-222 Queen Street
Ottawa, ON K1P 5V9
Canada

Telephone number: 613-232-3192

HomeEquity Bank

The following names have been used on or after July 2, 2008

The following names have been used on or after July 2, 2008
Name	From	To
HomeEquity Bank	2023-03-10	current

HomeEquity Bank

Responsible Officer History
Responsible Officer Name	From (YYYY-MM-DD)	To (YYYY-MM-DD)

List of Public Offices Held
Position	Period Held	Last Date Designated Public Office Held
Director of Parliamentary Affairs and Issues Management Canada Revenue Agency, Minister's Office	July 2014 to November 2015	November 4, 2015
Parliamentary Secretary Assistant Canada Revenue Agency, Minister's Office	April 2013 to July 2014	July 1, 2014

List of Public Offices Held
Position	Period Held	Last Date Designated Public Office Held
Director of Parliamentary Affairs and Issues Management Canada Revenue Agency, Minister's Office	July 2014 to November 2015	November 4, 2015
Parliamentary Secretary Assistant Canada Revenue Agency, Minister's Office	April 2013 to July 2014	July 1, 2014

Date Modified:: 2024-12-05

Search and menus

Language selection

Registration - Consultant

HomeEquity Bank / Ashton Arsenault, Consultant

Registration Information

Associated Communications

Version 1 of 2 (2023-03-10 to 2024-08-16)

Version 1 of 2 (2023-03-10 to 2024-08-16)

Subject Matters

Subject Matter Details

Policies or Program

Communication Techniques

Government Institutions

Government funding

Client Contact Information

Client representative

Parent Company Information

Coalition Members Information

Individual, organization or corporation with a Direct Interest Beneficiary Information

Subsidiary Beneficiary Information

Consultant Firm and Address