Registry of Lobbyists
Version 10 of 51 (2001-05-29 to 2001-12-07) was submitted prior to the Lobbying Act coming into force on July 2, 2008. Due to different information requirements at that time, the registration is presented in the following format.
| Organization: |
CANADIAN MARKETING ASSOCIATION / ASSOCIATION CANADIENNE DU MARKETING
607 - 1 CONCORDE GATE TORONTO, ON M3C 3N6 Canada |
| Telephone number: | 416-391-2362 |
| Fax number: | 416-441-4062 |
| Responsible officer name and position during the period of this registration: | JOHN GUSTAVSON, PRESIDENT & C.E.O. |
| Description of the organization's activities: | CMA REPRESENTS THE MARKETING INDUSTRY ON KEY ISSUES; TAKES A LEADERSHIP ROLE ON ISSUES WHICH IMPACT THE INDUSTRY; ESTABLISHES AND PROMOTES STANDARDS OF PRACTICE; PROMOTES INTEGRITY AND HIGH STANDARDS OF BUSINESS CONDUCT AMONG ITS MEMBERS; IS A MAJOR SOURCE OF EDUCATION AND SKILLS DEVELOPMENT AND PROVIDES OPPORTUNITIES FOR MEMBERS TO MEET, NETWORK, EXCHANGE INFORMATION AND DO BUSINESS TOGETHER. |
| Organization's membership or classes of membership: | - INFORMATION BASED MARKETERS- SUPPLIERS TO THE INDUSTRY- ADVERTISING AGENCIES |
| Was the organization funded in whole or in part by any domestic or foreign government institution in the last completed financial year? | No |
| Name: | JILL BIRCH |
| Position title: | VICE PRESIDENT, COUNCILS & EDUCATION |
| Public offices held: | N/A. Disclosure of this information was not a requirement prior to June 20, 2005. |
| Name: | JOHN GUSTAVSON |
| Position title: | PRESIDENT & C.E.O. |
| Public offices held: | N/A. Disclosure of this information was not a requirement prior to June 20, 2005. |
| Name: | AMANDA MALTBY |
| Position title: | VICE PRESIDENT, PUBLIC AFFAIRS & COMMUNICATIONS |
| Public offices held: | N/A. Disclosure of this information was not a requirement prior to June 20, 2005. |
| Name: | LORRAINE MCLACHLAN |
| Position title: | VICE PRESIDENT, CONVENTIONS & SPECIAL EVENTS |
| Public offices held: | N/A. Disclosure of this information was not a requirement prior to June 20, 2005. |
| Federal departments or organizations which have been or will be communicated with during the course of the undertaking: | Canadian Heritage (PCH), Canadian Radio-television and Telecommunications Commission (CRTC), Competition Tribunal (CT), Finance Canada (FIN), Industry Canada, Justice Canada (JC), Office of the Information and Privacy Commissioner (OIPC), Public Works and Government Services Canada, Revenue Canada (RC) |
|
Communication techniques that have been used or are expected to be used in the course of the undertaking:
|
Informal communications, Meetings, Telephone calls, Written communications, whether in hard copy or electronic format |
| Subject Matter: Areas of Concern: | Broadcasting, Consumer Issues, ELECTRONIC COMMERCE, Environment, Financial Institutions, Health, Industry, International Trade, Justice and Law Enforcement, Labour, POSTAL ISSUES, Telecommunications |
| Subject Matter: Retrospective: | INDUSTRY CANADA: PRIVACY ISSUES - NATIONAL PRIVACY LEGISLATION AND REGULATIONS; INDUSTRY CANADA: CONSUMER PROTECTION - STRENGTHENING DECEPTIVE ADVERTISING PROVISIONS IN COMPETITION ACT, ELECTRONIC COMMERCE, FOREIGN ADVERTISINGFINANCE & REVENUE CANADA: TAX HARMONIZATION, TAXATION OF ELECTRONIC COMMERCE CRTC: OPENING CABLE ACCESS FOR HOME SHOPPING CHANNELS, LOCAL MEASURED TELEPHONE SERVICE, USE OF AUTOMATIC DIALING DEVICES - TELEMARKETING |
| Subject Matter: Prospective: | INDUSTRY CANADA: SAME ISSUES AS ABOVECRTC: SAME ISSUES AS ABOVE PLUS RESPONSE TO ANY NEW TELECOMMUNICATIONS OR BROADCAST ISSUES PERTAINING TO MARKETINGPUBLIC WORKS: ISSUES RELATING TO CANADA POSTHEALTH: DIRECT TO CONSUMER ADVERTISING OF PRESCRIPTION DRUGS |