Registry of Lobbyists
Version 20 of 49 (2008-06-20 to 2008-08-13) was submitted prior to the Lobbying Act coming into force on July 2, 2008. Due to different information requirements at that time, the registration is presented in the following format.
| Organization: |
CANADIAN MARKETING ASSOCIATION / ASSOCIATION CANADIENNE DU MARKETING
1 Concorde Gate Suite 607 Don Mills, ON M3C 3N6 Canada |
| Telephone number: | 416-391-2362 |
| Fax number: | 416-441-4062 |
| Responsible officer name and position during the period of this registration: | JOHN GUSTAVSON, PRESIDENT & C.E.O. |
| Description of the organization's activities: | CMA represents the marketing industry on key issues; takes a leadership role on issues that impact the industry; establishes and promotes standards of practice; promotes integrity and high standards of business conduct among its members; is a major source of education and skills development and provides opportunities for members to meet, network, exchange information and do business together. |
| Organization's membership or classes of membership: | Information based marketers; suppliers to the industry; advertising agencies |
| Was the organization funded in whole or in part by any domestic or foreign government institution in the last completed financial year? | No |
| Name: | JOHN GUSTAVSON |
| Position title: | PRESIDENT & C.E.O. |
| Public offices held: | No |
| Name: | Elizabeth Harvey |
| Position title: | Public Affairs Officer |
| Public offices held: | No |
| Name: | WALTON HILL |
| Position title: | VICE PRESIDENT, PUBLIC AFFAIRS & COMMUNICATIONS |
| Public offices held: | Yes |
| Federal departments or organizations which have been or will be communicated with during the course of the undertaking: | Canada Post Corporation (CPC), Canadian Heritage (PCH), Canadian Radio-television and Telecommunications Commission (CRTC), Competition Tribunal (CT), Finance Canada (FIN), Industry Canada, Justice Canada (JC), Members of the House of Commons, Office of the Information and Privacy Commissioner (OIPC), Public Works and Government Services Canada, Revenue Canada (RC) | ||||||||||||||||||||||
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Communication techniques that have been used or are expected to be used in the course of the undertaking:
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Informal communications, Meetings, Telephone calls, Written communications, whether in hard copy or electronic format | ||||||||||||||||||||||
| Subject Matter: Areas of Concern: | Broadcasting, Consumer Issues, Electronic Commerce, Environment, Financial Institutions, Health, Industry, International Trade, Justice and Law Enforcement, Labour, Postal Issues, Telecommunications | ||||||||||||||||||||||
| Subject Matter: Retrospective: | Industry Canada: Privacy issues - national privacy legislation and regulations; Industry Canada: Consumer protection - strengthening deceptive advertising provisions in Competition Act, electronic commerce, foreign advertising; Finance & Revenue Canada: Tax harmonization, taxation of electronic commerce; CRTC: use of automatic dialing devices - telemarketing | ||||||||||||||||||||||
| Subject Matter: Prospective: | Industry Canada: Same issues as above; CRTC: Same issues as above plus response to any new telecommunications or broadcast issues pertaining to marketing; Transportation and Crown Corporations: Issues relating to Canada Post; Health: Direct to consumer advertising of prescription drugs | ||||||||||||||||||||||
Details Regarding the Identified Subject Matter
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| Government institutions added through a communication report: |
Office of the Privacy Commissioner of Canada (OPC)
View
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This is the responsible officer name as provided in the most recent registration for the corporation or organization.
| Name | From | To |
|---|---|---|
| CANADIAN MARKETING ASSOCIATION/ASSOCIATION CANADIENNE DU MARKETING | 2024-05-14 | current |
| CANADIAN MARKETING ASSOCIATION/ASSOCIATION CANADIENNE DU MARKETING | 2008-08-13 | 2024-05-14 |
| Responsible Officer Name | From (YYYY-MM-DD) | To (YYYY-MM-DD) |
|---|---|---|
| Alison Simpson | 2023-01-01 | Current |
| Sartaj Sarkaria | 2022-06-02 | 2023-01-01 |
| John Wiltshire | 2017-06-26 | 2022-06-02 |
| Doug Brooks | 2015-07-06 | 2017-06-26 |
| JOHN GUSTAVSON | 1996-03-29 | 2015-07-06 |
Registrants are required to submit a monthly communication report for each oral and arranged communication with a designated public office holder. The name of the most senior paid officer (i.e. the registrant) will appear on all in-house monthly communication reports, whether or not he/she participated in the communication.
Note: Monthly Communication Reports are due on the 15th day of each month for communications that took place in the previous month.
Results below are sorted by posted date, beginning with the most recent.
Registrants are required to submit a monthly communication report for each oral and arranged communication with a designated public office holder. The name of the most senior paid officer (i.e. the registrant) will appear on all in-house monthly communication reports, whether or not he/she participated in the communication.
Note: Monthly Communication Reports are due on the 15th day of each month for communications that took place in the previous month.
Results below are sorted by posted date, beginning with the most recent.